I was in college when I first heard the name: Baader-Meinhof. And then—in totally appropriate fashion—I started seeing the name everywhere. The Baader-Meinhof phenomenon, also known as frequency illusion, is when you encounter something for the first time and then proceed to notice it everywhere (where, of course, it already was to begin with). “Baader-Meinhof”—to … Continue reading On frequency illusion →