On the pros and cons of a job where you “wear a lot of hats”

When asked, it's a phrase I'll use to describe my job: "I wear a lot of hats." It's a silly metaphor, of course, but the silliness is important: you can't possibly look good or credible wearing every hat. My first job in A/E/C marketing was as a "proposal jockey," as we jokingly called it. Ninety … Continue reading On the pros and cons of a job where you “wear a lot of hats”

On isocolons

I wouldn't say this is a rhetorical device, in that it's not argumentative. But an isocolon sure can make something sound good. An isocolon is a parallel structure, where multiple phrases contain the same number of words or syllables. Usually, isocolon appear in two, three, or four parts. A famous example in advertising is the … Continue reading On isocolons

On the pseudo-event in the A/E/C industry

It's hard not to roll your eyes looking at photos of some groundbreaking ceremonies. Shoveling a pile of dirt on an empty parking lot? While construction vehicles actively trundle around in the background? Doesn't look like "groundbreaking" to me. The same can be said of many ribbon-cutting ceremonies, too, with their oversize scissors and grinning … Continue reading On the pseudo-event in the A/E/C industry

On 7 things from last week (6/19/23)

Telluride Bluegrass Festival. The 50th installment (sort of) was a little disappointing, with freezing rain most of the two days that I attended. The Nickel Creek set was a blast, though! Parenting with friends. One week, three couples, four children. It's amazing how more parents around can make parenting both easier and yet more stressful … Continue reading On 7 things from last week (6/19/23)

On the information-action ratio

Perhaps my most important takeaway from Neil Portman's Amusing Ourselves to Death is the information-action ratio: How often does it occur that information provided you on morning radio or television, or in the morning newspaper, causes you to alter your plans for the day, or to take some action you would not otherwise have taken, … Continue reading On the information-action ratio